MYTILINEOS HOLDINGS - SUSTAINABILITY REPORT 2012 - page 76

9. SOCIAL COHESION
AND DEVELOPMENT
74
G
uided by our values of “Socially
Responsible Development”
and “Gaining the trust of the
society around us”, we continue our
efforts to enhance our role as an ac-
tive corporate citizen in the local
communities on which our activities,
depending on their nature, have a pos-
itive or negative effect. Based on the
experience from our participation in so-
cial contribution initiatives and on
the positive messages that we receive,
and with no intention of downplaying
the importance of potential omis-
sions or of turning a blind eye to the
adverse impact of our activities, we are
convinced that our involvement in pro-
moting social cohesion can help
achieve prosperity for the local com-
munities where we operate. In line
with the above, in 2012 we considered
that it was necessary to determine the
key social development issues which
are of concern to us and through
which we feel that we can make an ac-
tive contribution.
This procedure did not involve the
mere listing of issues, but instead
was carried out by executives in our
subsidiaries who are members of the
respective CSR teams, with knowledge
and experience in the specific subject
area, thus bringing significant added
value to the task. The results of this ex-
ercise, shown on the graph below and
accompanied by clarifications and ref-
erences to the corresponding actions,
represent the Group’s Social Foot-
print. It is our intention to make this
disclosure on an annual basis, so that
any changes or deviations in our social
performance can be immediately vis-
ible to our Stakeholders.
We have retained
2,000
jobs across the Group,
despite
the adverse economic conditions
in the country.
Our
social investments
stood at
740
thousand
promoting
culture, sports and
entrepreneurship,
while also
helping meet infrastructure needs
in the local communities.
We implemented for the
3
rd
consecutive year
the process of dialogue
with
our key Stakeholders
with positive results.
We have produced and are
disclosing for the first time our
Social Footprint.
9.1 Social Footprint of MYTILINEOS Group
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